Persona Studio is the independent graphic design practice of Sebastián Garbrecht, based in Berlin.

For more than ten years, I’ve collaborated with design studios and editorial teams in Bogotá, Buenos Aires, and Berlin. These cities continue to shape how I understand and approach design.

My background in editorial design taught me to see every project as a system of relations between words and images, form and content, medium and message. I’m interested in how these relationships create meaning and how design can make that meaning visible.

I work with people and teams who view design as a tool for communication. Whether it’s a website, a publication, or a visual identity, the format may change but the goal remains the same: clear, precise, and characterful design that responds to context.