Graphic Design Services

Editorial Design

Editorial projects bring text and image into a clear structure. Books, magazines, and digital publications are designed with layouts that respond to the project’s needs and maintain a consistent flow of content.

Publications
Books
Magazines
Catalogues
Posters
Brochures
Flyers
Business cards

Visual Identity

A visual identity defines how a project is expressed through form, color, and type. The aim is to build a coherent system that is recognizable and aligned with the project’s purpose.

Logo design
Typography and color palettes
Iconography and graphic elements
Photography direction
Brand books and guidelines
Animations and motion design
Digital assets and templates

Web Design

Websites are developed with an emphasis on clarity, hierarchy, and visual rhythm. Each site balances function and design to create a consistent and straightforward user experience.

Layouts
UI concepts
Development

Brand Development

A brand’s narrative, values, and tone are organized into a framework that keeps communication focused, coherent, and aligned across different contexts.

Brand strategy and positioning
Messaging and tone of voice
Experience and interaction planning
Naming and verbal identity
Packaging strategy
Digital and physical touchpoint planning

Persona Studio is a Berlin-based graphic design studio creating visual identities, editorial layouts, and websites for local and international clients. We craft logos, typography, color palettes, iconography, photography direction, brand books, and guidelines, alongside animations, motion design, and digital templates. Our editorial design work includes books, magazines, catalogues, posters, brochures, flyers, and business cards, while our web design combines clear layouts, UI concepts, and functional website development. We help brands develop strategy, messaging, tone of voice, naming, verbal identity, packaging, and digital or physical touchpoints. Collaborating with creative professionals, cultural organizations, and small businesses, Persona Studio delivers bespoke design solutions that communicate each brand’s unique story, serving Berlin locally and clients worldwide. Persona Studio ist ein Berliner Grafikdesign-Studio, das visuelle Identitäten, Editorial-Layouts und Websites für lokale und internationale Kunden gestaltet. Wir entwickeln Logos, Typografie, Farbpaletten, Iconografie, Fotografie-Direktion, Brandbooks und Guidelines sowie Animationen, Motion Design und digitale Templates. Unsere Editorial-Arbeit umfasst Bücher, Magazine, Kataloge, Poster, Broschüren, Flyer und Visitenkarten, während unser Webdesign klare Layouts, UI-Konzepte und funktionale Website-Entwicklung vereint. Wir unterstützen Marken bei Strategie, Messaging, Tonalität, Naming, verbaler Identität, Verpackung und digitalen oder physischen Touchpoints. In Zusammenarbeit mit Kreativprofis, kulturellen Organisationen und kleinen Unternehmen liefert Persona Studio maßgeschneiderte Designlösungen, die die einzigartige Geschichte jeder Marke vermitteln, lokal in Berlin und weltweit tätig.

Graphic Design
Services